Selva Brewing Company, a concept from the owners of the Sardi’s Peruvian Chicken, created this brand as an extension of their chain of restaurants. Selva, which means jungle in Spanish, would be a brewery and brewpub crafting beer influenced by the tropical rainforests of South America, with many of the beers being named after indigenous animals of the Peruvian rainforest.
I developed the logo and brand visual language that included several custom stylized illustrations of jungle animals in bright vibrant colors for each beer, as well as custom hand-lettering for each label.
Sadly, due to complications from the pandemic, and the death of a co-owner to Covid, this project was put on indefinite hold.